| Q: Is Bold Media Group CAN Spam Compliant?
A : YES. Bold Media Group does not engage in "Spam" practices in any shape or form. All of our ads are clearly transparent as related to origin and all recipients are given the clear option to opt-out of future mailings.
Q: Do I need an email address before I advertise with Bold Media Group?
A: YES. Request for information submissions made via the embedded form in your ad will be streamed real-time to an email address specified by you the advertiser.
Q: Do I need a website before I advertise with Bold Media Group?
A: NO. Bold Media Group will blast your ad to up to 200,000 Life and health insurance agents using the latest breakthrough programming and marketing techniques available today! You can have a website to help brand and detail your program but it is not necessary to receive a stream of leads from our marketing efforts.
Q: I have never had much luck with advertising. Why should I expect anything different from Bold Media Group?
A: Bold Media Group places your ad directly in front of your target demographic undiluted by other ads, articles and messages.Your ad with Bold Media Group will be the ONLY ad they see. We only deliver one ad at a time. You won't be buried in the back of a magazine or competing with dozens of other ads. When you advertise with us, you get the exclusive attention of your marketplace.
Q: How do you know agents are receiving your offer?
A:
Bold Media Group is able to track deliverability for ads. Historically we've averaged 90%. Bold Media Group is also able to pre-score your ad before it goes out to determine the likelihood of it ending up in a Junk Email/Spam folder.
Q:How do I track responses?
A:
Bold Media Group will deliver responses to your ad in real time by email. Response forms can be tailored to collect a variety of information from the responder. Responses will be archived by Bold Media Group should you need access to them at a later point.
Q: What types of ads can I send?
A:
You have the option of sending an HTML ad (with images) or one with only text. Typically text-only emails carry a higher deliverability percentage. We are only able to attach a response form to HTML ads.
Q: How many responses can I expect?
A: The number of responses you receive will greatly depend on your ad and subject line. In addition to the agents using the response form, you will receive a large number of visitors to your website if you have one. In many cases, agents preferring to speak with a real person will inquire by phone.
Q: Can I have information sent to responders automatically?
A: YES. As we deliver responses to your ad, Bold Media Group can simultaneously send a follow up email to the prospect. This email can be a simple as a "Thank You" or can include a summary of everything you do. You control the content of this message.
Q: How many agents can I expect to reach?
A: Bold Media Group currently maintains a list of 200,000 life & health agents. We are constantly purging and adding records to keep the list as fresh and as relevant as possible.
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